Blog and News

Beyond Rhetoric… to Results Overcoming the Obstacles to Successful Multichannel Closed Loop Marketing

With the U.S. Presidential election season in full swing, campaign promises and pledges are flying. “Facts” and figures are swirling.  However, research shows that the electorate is ready to move beyond all of the talk, also known as “campaign rhetoric,” to hear candidates’ concrete action plans for what they will actually accomplish if elected. 

Topics: Customer Engagement