A NEXT Pharma Omnichannel Masterclass
– powered by VIIHEALTH

Discover the Essential Elements of a Successful Omnichannel Campaign.

Inspiration | Masterclass | Workshop
Tuesday 1st June, 2021

Register here to watch the masterclass on demand: (You will be taken to the event after you complete this form.)

200+

attendees

45

minutes of networking

8

industry
leaders

6

inspiring
sessions

4.5

hours

3

implementation workshops

On Tuesday 1st June 2021, in our interactive eVenue and in association with NEXT Pharma, a panel of international experts led us in an exploration of the essential elements of a successful omnichannel campaign.

We created a truly immersive and interactive space including a virtual auditorium, exhibition hall and networking lounge.

Using advanced chroma key and studio technology, we made it possible for our experts to appear inside their presentations and on the same stage, from several remote locations.

We were enlightened and inspired and then shown how a successful omnichannel campaign can be developed and deployed. Everything from developing the customer journey and identifying the right KPIs to using evidence-based content to your advantage while maximizing rep-physician engagement through video messaging.

THE EXPERTS

mark benthin headshot
viihealth

Dario Safaric

Chairman 

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Malik Chahed

Global Omnichannel Director, Hematology

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viihealth

José Maria Guido Avila

Global Brand Lead HCP Marketing

jerrard rickard
viihealth

Jerrad Rickard

Vice President of Product: Email

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viihealth

Mark Benthin

CEO/Founder

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viihealth

Marcus West

CEO/Founder

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Alexey Cherchago

Head of Sales Excellence Europe

SESSIONS

Welcome

Dario Safaric (NEXT Pharma Summit)

Defining the Omnichannel Customer Journey

Malik Chahed (Global Omnichannel Director, Hematology, Novartis Oncology)

Visualizing the Digital Smile

“New ways to measure customer experience and impact.”

José Maria Guido Avila (Global HCP Marketing, Digestive Health, Sanofi.)

Winning Engagement with Video

Mark Benthin (Founder and CEO, VIIHEALTH)

Making the Most of Evidence-based Content

José Maria Guido Avila (Sanofi), Sabine Louët (SciencePOD)

Email – Rebirth of the Omnichannel Engagement Leader

Mark Benthin (VIIHEALTH), Jerrad Rickard (DMD)

Maximizing the Performance and Impact of Digital Reps

Marcus West (60seconds.com), Alexey Cherchago (Sandoz)

Event Wrap and Omnichannel Panel Discussion

Want to learn more about the SMART Content Suite?

Want to learn more about the SMART Content Suite?

CONTACT

viihealth, Inc.

smartcontent@viihealth.com

116 Research Drive
Bethlehem, PA 18015
USA
Ph: 1-514-515-4204

Paris:
18 rue Pasquier
F-75008 Paris
France
Ph: + 33 7 69 95 86 08

viihealth

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