viihealth, Inc., a pioneer Customer Engagement and Marketing Solutions Company dedicated to helping life sciences improve their business results, announces adding Kerry Gilzene to its team as Vice President, Business Development, Europe.
Mr. Gilzene is an industry veteran and a recognized leader in commercial marketing, patient - HCP engagement and digital communications. His 25 years in the industry include key marketing roles with leading organizations globally. At GSK, he launched Boostrix, one of their most successful vaccines. He was also Vice President with Ogilvy Healthworld for Asia Pacific, where he implemented patient engagement programs across multiple emerging markets. At Aptilon Health, he helped deliver some of the industry's first e-detailing solutions. Most recently, at Across Health, a multi-channel consultancy, he served as Managing Director for UK.
"viihealth team's ability to attract a top talent such as Kerry, speaks to the strength of our business vision as we rapidly expand dedicated resources to meet demand for our innovative solutions and expertise," said Sunny Verma, Founder and President, viihealth. "Kerry complements our handpicked team with additional global, strategic & operational expertise which support our clients in addressing customer engagement gaps and also keeps viihealth uniquely positioned to help our clients respond to the new realities and evolving needs of the sector."
viihealth is pleased to introduce Mr. Gilzene at the 14th Annual eyeforpharma conference in Barcelona 15th -17th March 2016, where viihealth is supporting the event in a sponsorship capacity. "Our attendance and support for this industry leading event gives us the opportunity to connect face-to-face with existing and future clients, share our unique solutions, as well as actively contribute in the discussion on patient-centricity, field sales effectiveness, and innovative solutions to drive customer engagement and business performance," said Mark Benthin, Founder & Principal, viihealth.